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Fidelizar talento con descuento para empleados

Keeping employees engaged and satisfied is essential to increase our organization’s productivity and achieve our business objectives . However, we all know that today’s job market has become highly competitive. So “falling in love” with professionals is no easy task. In addition to salary, workers are looking for extra benefits to improve their career path. For this to happen, it is essential to offer employee discounts.

What are employee discounts?

Employee discounts are special offers and reduced prices that organizations provide to their staff. These can be on products or services. They can cover various categories: travel, entertainment, electronics, fashion, food, and more. Providing employees with access to exclusive discounts allows them to save money on their regular purchases.

Employee discounts can vary in scope and nature, from direct discounts on products and services to rebate programs, special coupons or access to private sales . Some companies even establish partnerships with local or national retailers to offer exclusive discounts to their employees. This collaboration not only benefits the employees and the company culture, but can also strengthen the ties between the company and the community.

Employee discounts, why are they necessary?

When implementing a strategy to provide benefits to your workforce, opting for a discount program is indispensable for many reasons. In the first instance, and as mentioned at the beginning, to increase the retention rate. Secondly, to generate a positive and direct impact on labor welfare.

According to a study conducted by the publication Harvard Business Review, a workforce that could be considered “happy”, The benefits for the companies are great. The report was able to demonstrate that employees who feel at ease in their jobs, sales increase by 37%, improve their productivity by 31%, are 2 times less sick per year and 6 times less likely to be absent.

What types of employee discounts are available?

There are several types of employee discounts, designed to meet different needs and preferences. Some of the most common types include:

  • Discounts on products: Employees can enjoy reduced prices on products sold by the company or on products from business partners. This can range from discounts on electronics to discounts on food, clothing, personal care products and more.
  • Service discounts: Service discounts offer employees special prices on a variety of services, such as gyms, spas, transportation services, telecommunications, insurance, legal assistance, among others.
  • Travel and entertainment discounts: This category includes discounts on airline tickets, hotels, car rentals, theme parks, concerts, movie theaters, sporting events and other leisure activities.
  • Discounts on education and professional development: Some companies offer discounts or reimbursements for continuing education programs, online courses, workshops, conferences and other resources aimed at employees’ professional and personal growth.
  • Financial benefits: In addition to direct discounts, some companies offer additional financial benefits, such as retirement savings plans, loans at preferential interest rates, free financial advice and company stock purchase programs.

How to create an employee discount program?

Although there are no infallible recipes, when it comes to getting down to work and designing or rethinking your If you have a current program of benefits and discounts for your staff, it is always interesting to contemplate the following elements in order to obtain an strategy that fits your needs and the desires of your employees.

  1. Identify the problem the program will solve and make sure it aligns with your needs, recruiting talent or rewarding your job performance.
  2. Get management approval by preparing a presentation highlighting the benefits of the program and share it with a few key team members first.
  3. Research different discount program providers, evaluate their pros and cons to choose the best option.
  4. Think about integrating the program with other existing benefits and determine how best to do this in collaboration with suppliers.
  5. Choose a discount scheme that suits your needs, offering a variety of options beyond financial well-being, including benefits for your physical and emotional health.
  6. Plan the implementation of the program and how you will communicate its existence to employees to maximize its use.
  7. Monitor the use and success of the program, tracking metrics such as your engagement and discounts redeemed to assess whether it is helping you achieve your initial goals.

Add your company to a discount club

Creating your own discount program can be a grueling and overwhelming process, or you may simply not have the time or resources to do it. If this is your case, there are more convenient solutions that are just a click away to provide benefits for your company and your staff.

By joining a discount club such as Vip Savings you can offer your employees permanent discounts on major brands. With over €700 savings on their regular purchases, your employees will be able to get quality products and services at exceptional prices.

With Vip Savings you can give your staff access to discounts on hotels and apartments, vacations and travel, technology and appliances, restaurants, fashion and much more.

Employee discounts are key to employee retention and well-being. They offer tangible benefits, such as increased sales and productivity, while reducing absences and illnesses, optimizing retention rates and job satisfaction . What are you waiting for to get your rebate program?